Ship quality apps at scale with Bitrise Release Management
No more manual mistakes and coordination chaos. Just one powerful platform for fast, predictable releases for iOS, Android and cross-platform projects.
Chaotic releases lead to uninstalls
Testers are feeding back on bugs you already fixed. Your PM is playing Slack detective trying to work out what’s ready. The “single source-of-truth” spreadsheet is three versions behind. And you're going live tomorrow, apparently.
Release week doesn’t have to be like this.
Whether you're coordinating one flagship app or dozens of projects at scale, Release Management centralizes everything: so your release process doesn’t collapse as your team grows.
Read the docsShip often, stress less
Automate tedious submission processes and keep control where you need it.
One platform for all releases
Distribute internal builds, submit to app stores, and deploy OTA updates, all without jumping between tools. Replace spreadsheets, Slack threads, and manual handoffs with a single, structured release process.
Keep everyone aligned
Track release candidates, rollout status, approvals, and tester activity in one place. Roles-based access controls and approval gates ensure that every release is signed-off by the right person at the right stage.
Reduce risk at launch
No more frantic 2am scrambles because someone released the wrong build. No more missing metadata or repeat uploads. Automated staged rollouts ensure that critical errors never reach the majority of users.
Everything you need to release with confidence
Unified test distribution
Share release candidates without manual steps. Upload IPA, APK, or AAB builds from CI or API, assign tester groups, and distribute OTA through private or public install pages.
Simple metadata management
Manage all release information and track version history in one place. Add release notes and what-to-test instructions so users and testers know what's new.
Robust approvals and oversight
Track candidate builds, approvals, and rollout stages from a single view. Roles-based access ensures only authorized team members can push builds live.
Staged rollouts to app stores
Submit builds to App Store and Google Play and roll out updates gradually. Start with a small percentage of users, monitor results, then expand or pause if issues appear.
Download the datasheet
Get the complete feature matrix for test distribution, store submission automation, and pricing.
Download
Instant React Native updates with Bitrise CodePush
Skip store submissions and reviews and push over-the-air updates directly to users' devices.
Deploy in minutes, not days
Bypass App Store and Google Play review processes for JavaScript and asset updates. Ship hotfixes while your users still care.
3-5x faster iteration cycles
Push multiple releases per day if you need to. Test ideas in production, gather feedback, and iterate without the multi-day wait.
Native Bitrise CI integration
Works with both React Native and Expo projects. Integrate OTA updates straight into your existing workflows without rearchitecting your setup.
Pricing
- Unified test distribution and store release workflows
- Native integration with Bitrise CI
- Everything in Basic
- Fully automated distribution flows
- Scalable pricing with volume discounts
CI/CD that mobile teams love
Mobile development is complicated enough. Your CI shouldn't make it worse. See why teams at Shopify, Rightmove, and Buzzfeed choose to build on Bitrise.
Talk to an expert
Frequently Asked Questions
What is Bitrise Release Management?
Release Management is a unified platform for mobile app distribution that centralizes test distribution and store submission workflows for both iOS and Android apps, eliminating manual coordination and reducing release errors.
How does Release Management improve the release process?
It provides a single dashboard for managing all releases, automates store submissions, ensures testers always have the latest builds, and offers role-based access controls for secure, traceable deployments.
What is Bitrise CodePush?
Bitrise CodePush enables over-the-air updates for React Native and Expo apps, allowing teams to deploy JavaScript and asset changes in minutes without going through App Store or Google Play review processes.
What platforms does Release Management support?
Release Management supports both iOS (including TestFlight) and Android (including Google Play) deployments, with native integration with Bitrise CI.
How does pricing work?
The Basic plan is free with your existing Bitrise plan, and includes unified test and store distribution with CodePush access. The Standard plan costs $250/app/month and includes advanced automations and scalable pricing with volume discounts.
Can I use Release Management with my existing CI system?
Yes, Release Management integrates natively with Bitrise CI, but you can use it with any CI platform and upload release candidates via API. More detail here.
What kind of access controls are available?
Release Management offers granular role-based access controls to ensure only authorized users can push to production, making releases secure and traceable.
What app stores does Release Management support?
Bitrise Release Management currently supports Google Play and the App Store, allowing users to manage their Android and iOS deployments from one platform. Additional store integrations are planned.
Is Bitrise Release Management suitable for teams managing many apps?
Bitrise Release Management helps teams scale their releases, especially if they are managing a large portfolio of apps. Thanks to our infrastructure and robust API, users can set up workflows that make deployments easy.We also provide flexible pricing options with volume discounts that make Bitrise Release Management a convenient and cost-effective solution.